The Future is Now. Tips for Connecting with, and Recruiting Millennials

By Sheridan Gaenger | January 12, 2017 at 8:00 AM

A millennial-driven workforce is here, but a ready-or-not attitude isn’t why you should be recruiting this generation. Millennials bring passion and a willingness to fully engage with a new job if given the opportunity. The benefits to the business can be immense and set you apart from the competition—if you can find the talent and inspire them immediately. And though recruiting these younger workers requires an updated approach, the effort can yield benefits in terms of improved quality of hire—and in less time to hire.

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Why Analytics Are the Crux of Your Social Recruiting Efforts

By Sheridan Gaenger | January 10, 2017 at 8:00 AM

Becoming the Master of Your Data Domain

People should be at the core of your recruitment marketing strategies. If you don’t pay attention to the best candidates, they won’t pay attention to you.

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Grabbing the Attention of Connected—and Constantly Stimulated—Millennials

By Sheridan Gaenger | January 5, 2017 at 8:00 AM

Millennials bring passion, innovation, and ambition to their careers. This enthusiasm might be their greatest asset, but it also requires a recruitment marketing strategy unlike what companies may have been comfortable with in the past.  

Here are some traits that millennials offer today’s workforce:

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How to Connect the Dots of the Hiring Process

By Sheridan Gaenger | January 3, 2017 at 8:00 AM

Making Sense of the New Candidate Lifecycle

Type “candidate funnel” into Google and you’ll get nearly half a million results.

Clearly, a lot of people are talking about the hiring process as a funnel, one that starts with building awareness and ends with a hire. But we say “funnel schmunnel.”

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What Habits Drive Millennials in Their Job Searches

By Sheridan Gaenger | December 29, 2016 at 8:00 AM

The millennial generation isn’t the future of the American workforce—it’s the present. Recruiting strategies that haven’t adjusted to the millennial generation’s strengths and potential are behind the curve; not recognizing the habits and preferences of younger workers will put a company at a severe competitive disadvantage.

Here are some of millennials’ behaviors, activities, and expectations that shape how they seek, apply, accept, and engage in their jobs:

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Eliminating the Pain of Sourcing Candidates

By Sheridan Gaenger | December 27, 2016 at 8:00 AM

5 Tips to Reduce the Day-to-Day Stress of Good Ol’ Hiring

Your company has jobs it must fill. Candidates, whether they are unemployed or are seeking a better opportunity, are out there looking for jobs. So why is connecting the two sides sometimes so difficult?

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Recruitment Marketing to Millennials: How to Connect with a Connected Generation

By Sheridan Gaenger | December 22, 2016 at 8:00 AM

The modern workplace belongs to millennials. The generation is expected to comprise 75 percent of the global workforce by 2020¹. Is your company ready for this demographic wave that is already in progress?

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Infusing Recruitment Marketing Strategies with Employee Advocacy

By Sheridan Gaenger | December 20, 2016 at 8:00 AM

Accelerating Communications to Drive Trusted Brand Awareness

The size of social media networks today is mind-boggling. As of September 2016, Facebook alone had 1.79 billion monthly active users (that’s more than five times the population of the entire U.S.!). The scope of social media hasn’t escaped the attention of talent recruiters—according to Jobvite, more than 90 percent of recruiters are using social media as part of their recruitment efforts. But if companies only have their recruiters using social media as part of their recruitment strategy, then social media is being totally underutilized.

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Put These Mission Critical Recruitment Marketing Trends Into Action Now!

By Sheridan Gaenger | December 15, 2016 at 8:00 AM

Mapping the RIGHT Plan for the BEST Outcome

In the last few weeks we discussed the market trends that are impacting today’s talent landscape. Now we will explore why these are “mission critical” and how with efficiency, action and implementation you can put your revved up strategy in motion to positively impact your pipeline and bottom line.

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Talent Acquisition Software: Point Solution or Integrated Platform?

By Sheridan Gaenger | December 13, 2016 at 8:00 AM

Recruitment marketing technology has grown so fast, so exponentially, that it’s easy to forget that many of the innovative software solutions available to attract and hire the best candidates didn’t exist a decade ago, or even a few years ago. The rapid rate of change has many hiring professionals feeling queasy when thinking about implementing new recruitment marketing technology.

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