Anyone a country fan? Got any Faith Hill lovers out there?
*Crowd boos, Meg laughs nervously*
Raise your hand if you’re still working on your new year, new you goals. It’s almost impossible not to catch the motivation that comes about each January. It’s a chance to start fresh and be your best self. In fact, throughout the year, we often create moments of change for ourselves with the intent to rejuvenate our lives. This can be a fresh coat of paint, a new haircut, spicing up your commute with a more scenic route, or tidying up your living or work space.
I received an early holiday present this month. As a Content Marketing Strategist, I look forward to reading Hootsuite’s Social Media Trends every year. The report summarizes findings from a survey of over 3,000 Hootsuite customers, and I love to read it because it validates a lot of the observations I’ve made, but I also love to think about how these trends apply to the way we approach recruitment marketing in the New Year.
One of the first major lessons I learned at my initial job out of college wasn’t in an office setting with fluorescent lighting or while making lunch meetings for my boss. It was in the fitting room of an Anthropologie in Kansas City where I spent several hours a day feeling sorry for myself.
It’s November, and if you’re anything like me, your social media feeds are full of people sharing their #30DaysofGratitude in honor of Thanksgiving this month.
While it’s easy to get stuck in a creative rut, getting out can be a challenge. For content marketers, creative ruts are a looming threat. To stay relevant, you need to be quick. You need to be on top of platform updates (see trends below), responding to community users, optimizing your paid promotions, and recommending new concepts daily, with the goal of going viral. No pressure!