• Talent Marketing Technology
  • Employer Branding
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  • Life at ST
[CRM, ATS, Talent Marketing Technology, UX]
Why Investing in UX and UI is ROI Gold

Erik Schmidt, 7 min read

[candidate experience, Talent Marketing Technology, Talent Marketing Strategy]
Best Tips to Improve Your Candidate Experience

Lauren Tartaglino, 9 min read

[Talent Marketing Technology, diversity, Talent Marketing Strategy]
How SCL Health Turned a Veteran Hiring Campaign into a Mission

Elyse Mayer, 8 min read

[Social media, Content Marketing Trends, Talent Marketing Technology, Talent Marketing Strategy]
As Seen on Facebook: Jobs Feed Changes

Lynnette Bellin, 1 min read

[employer branding, talent acquisition, recruitment analytics]
Forget the War for Talent; Now It's the Fight for Fit

Elyse Mayer, 3 min read

[Engagement and Experience, Employer Brand, Employee Engagement, employer branding]
You Can't Have a Great Employer Brand Without Great Employer Stories

Elyse Mayer, 2 min read

[employer branding, Talent Marketing Strategy]
Refining Your EVP and Omnichannel Messaging to Hire Specialty Talent

Marlen Candelero, 2 min read

[candidate experience, employer branding, Talent Marketing Technology]
Top 3 Things Today's Candidates Expect

Chris Gasparro, 4 min read

[#NowTrending, strategy, creative]
#NowTrending: Not Another OOO Message

Lauren Tartaglino, 2 min read

[#NowTrending, creative, Talent Marketing Strategy, talent journey]
#NowTrending: New Hire Experience

Lauren Tartaglino, 2 min read

[#NowTrending, digital transformation, creative, Talent Marketing Strategy, talent journey]
#NowTrending: Seasonal Hiring

Lauren Tartaglino, 2 min read

[#NowTrending, creative, Talent Marketing Strategy, talent journey]
#NowTrending: Campus Recruitment

Lauren Tartaglino, 2 min read

[Life at Symphony Talent, creative]
Life at Symphony Talent: Say Hello to Catherine Dequadros

Catherine Dequadros, 1 min read

[Life at Symphony Talent, creative]
Life at Symphony Talent: Say Hello to Priyaranjan Mohapatra

Priyaranjan Mohapatra, 1 min read

[Life at Symphony Talent, creative]
Life at Symphony Talent: Say Hello to Anila Gestine

Anila Gestine, 2 min read

[Life at Symphony Talent, creative]
Life at Symphony Talent: Say Hello to Cynthia Kinnett

Cynthia Kuzniarek-Kinnett, 1 min read

Featured Posts

What a Recruitment CRM Should Really Do

Everyone and their mother wants a recruitment CRM (candidate relationship management) tool these days.

Elyse Mayer , 7 min read
Forget the War for Talent; Now It's the Fight for Fit

Yes, we all know about the War for Talent. And nearly everyone in talent acquisition (aptly led by Josh Bersin) has conceded that they lost, and the talent won.

Elyse Mayer , 6 min read
Using Automation to Make Recruiting Personal

Not only do talent acquisition leaders need to find great talent, they must communicate with candidates in a more transparent and responsive way, attract and engage with leads earlier in their...

Elyse Mayer , 10 min read
How to Nurture Candidate Leads in Your Talent Network

Nurture starts when a lead opts in to receive communication from your organization. This opt in primarily happens when a lead joins your talent network on your career site, but also may happen by...

Elyse Mayer , 7 min read
Why Every Recruiting Organization Needs a Talent Network

A talent network is a database of interested leads who opt in to receive communications from you by providing their email address and other basic information in order to learn more about your...

Elyse Mayer , 6 min read
5 Ways Sprint Shakes Up Recruiting Landing Pages

Visual and candidate-facing, career sites are one of the most tangible indicators of a mature recruitment marketing strategy. A great career site informs candidates about your jobs while...

Elyse Mayer , 18 min read

Recent Posts by Elyse Mayer

 
I'm the Director of Marketing at SmashFly, where I own everything from content strategy and customer stories to partner marketing and social media. I spent 5 years in digital marketing and content marketing agencies before taking my talents to the talent acquisition world. For the past 3 years, I've thrived on helping talent acquisition leaders and recruiters learn and excel in marketing tactics to bolster their recruitment marketing strategies and create more unique experiences. Personally, I like to tear through 20 books a year, and am slowly checking countries off my travel bucket list.
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