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On-Demand Webinar

How to Personalize the Candidate Experience With Programmatic Job Advertising

Today’s candidates are exposed to thousands of digital brand messages on multiple channels over multiple devices daily. It is no wonder that brands struggle to collect, connect, analyze, and act on their data to improve both candidate experiences and engagement. But it doesn’t need to be a challenge.

Join Reyes Holdings’ Leanne Murray and Jon Nelsen from Symphony Talent as they share insights on how Reyes Holdings prioritized personalization and used candidate data to identify everything that influences a candidate’s engagement with the global food and beverage distributor’s brand.

Hear how Reyes Holdings transformed their candidate experience by deploying programmatic media to capture, track and credit the performance of all their marketing efforts in order to deliver the right content to the right candidates at the right time.

Highlights include:

  • Why programmatic media is critical to delivering a seamless, personalized candidate experience 
  • The need to move beyond last click data and leverage all of the marketing funnel touchpoints to enhance candidate engagement
  • How identifying candidate engagement influencers can lead to more efficient paths to conversion and hire

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