Symphony Talent Blog

Hire Faster and Smarter with Programmatic Advertising

john.farelli@symphonytalent.com (John Farelli) — Fri, 11 Oct 2019 15:08:42 GMT

Are you interested in learning more about Programmatic Media? Below are 8 key articles to help define what programmatic media is and the how's and why's behind it.

Programmatic Media 101: What You Need to Know

john.farelli@symphonytalent.com (John Farelli) — Thu, 10 Oct 2019 14:20:35 GMT

Implementation of the GDPR laws in May 2018 resulted in a temporary downturn in programmatic ad spending. However, a follow-up report the following June in Mobile Marketing magazine showed things were back on track – and that an estimated 80 percent of digital ad placements were once again being purchased via programmatic exchanges.

Enhanced Search Capabilities Pave the Way for Accurate, Effortless Recruiting

ateet.shah@symphonytalent.com (Ateet Shah) — Thu, 03 Oct 2019 12:30:00 GMT

Thanks to new enhanced search capabilities, locating profiles and engaging with passive and active job seekers has become easier — and more accurate — than ever before.

In the past, you’d enter a keyword or keywords and get results. With the addition of custom search capabilities, however, recruiters are able to create and save filters. That way, they can quickly locate specific profiles that meet certain parameters. Simplifying things further, you no longer need the help of a solutions team to add or change custom fields.

Personalizing the Candidate Experience Helps You Fill Hard-To-Fill, Specialty Roles

marlen.candelero@symphonytalent.com (Marlen Candelero) — Thu, 26 Sep 2019 18:30:00 GMT

Talent Board research says that career sites are the first place that candidates go to research a company. Understandably, you have to deliver a personalized career site experience in order to convert website visitors into applicants.

Alright, so how do you use your career site to speak directly to talent for your hard-to-fill roles?

Modern Recruitment: Candidates vs. Applicants

Strategy & Client Services Team — Tue, 24 Sep 2019 14:45:00 GMT

Candidates and applicants — are they the same thing? In terms of talent acquisition, the answer is no. Although they might have been synonymous in the past. Given all the advancements in modern recruitment, there’s an important distinction between the two. Those differences need to be taken into account when developing your talent acquisition strategies.

Refining Your EVP and Omnichannel Messaging to Hire Specialty Talent

Strategy & Client Services Team — Thu, 12 Sep 2019 17:30:00 GMT

This is a time of historically low unemployment — unemployment that is even lower in the healthcare sphere. If you’re a healthcare organization, challenges have arisen given the industry needs to add 2.4 million new jobs by 2026 to meet the demands of an aging population. The kicker? They have to fill these roles when they’re already facing a severe shortage of available skilled talent.

To Win the Talent Wars, Choose the Right Social Channels: All of Them

Strategy & Client Services Team — Thu, 05 Sep 2019 15:30:00 GMT

When you’re in a highly competitive market — especially one with hard-to-fill roles —understanding your EVP and leading with what’s different and special about your organization as an employer is essential. Honestly, your employer brand and the employee experience you offer is what attracts right-fit talent. And it’s what sets your organization apart from your competitors.

Top 3 Things Today's Candidates Expect

Strategy & Client Services Team — Thu, 29 Aug 2019 14:30:00 GMT

Today’s candidates have expectations, and they’re different than what past generations expressed. If you’re going to attract — much less retain — their attention, you need to connect with them in a meaningful way. It starts with not just understanding their expectations, but also knowing how to deliver on them as a company.

How a Clearly Articulated Service Vision Helps Attract, Hire, and Engage Quality Talent

Strategy & Client Services Team — Thu, 22 Aug 2019 14:00:00 GMT

I can’t stress enough the importance of solidifying and conveying your employer value proposition in a compelling way. It’s the foundation for your candidate experience, and it’s how you bring your unique work culture to light. It’s also what ensures you’re living out your mission as an organization since quality talent has to not only get on board, but also remain there.

Incorporating SMS into Your Omnichannel Talent Marketing Strategy

The Symphony Talent Team — Thu, 15 Aug 2019 15:00:00 GMT

The number of mobile phone users is expected to pass the five billion mark by year’s end. Although email averages an open rate of just 23%, that number leaps to an impressive 56% on mobile devices. As for straight-up text message open rates, they’re an impressive 97%, supporting smartphones as a rapidly growing channel and valid recruitment marketing resource.